March 15, 2015
Quattro Names Vice President of Business Development, Promotes Two
Philadelphia-area Agency Hires Former Head of Schiff Marketing
BERWYN, PA (March 19, 2015) – Marketing and advertising agency Quattro has hired Steven Schiff of Wayne,
PA as Vice President of Business Development and promoted two longtime Quattro employees. Dan Lawler of
West Chester, PA and Lynda Taylor of Worcester Township, PA each have been named Vice President, Group
“These are exciting times for Quattro,” said Tom McNamara, Managing Director and Founding Partner. “Not
only have we added 30 employees in the past 6 months and launched a new healthcare marketing division,
but we are thrilled to welcome Steve as our VP of Business Development. A successful entrepreneur who has
owned an agency, Steve is the perfect fit to help take Quattro to the next level.”
Schiff Marketing Concepts launched successful national consumer brands, and created unique sports and
entertainment events that achieved national recognition.
Quattro also promoted Dan Lawler and Lynda Taylor to the positons of Vice President, Group Account
Director. Previously they were Senior Account Directors.
“Dan and Lynda are valued members of the Quattro family and we are pleased they are taking this next step
with us,” said McNamara. “As we continue to grow, it is essential we have the right leaders in place who not
only have the tactical and people skills, but also a vision for the future of our firm. Dan and Lynda are
exceptional marketing and advertising leaders, and we are so proud of their growth and successes through the
Steven Schiff (left)
Steve comes to Quattro after 18 years as president of Wayne-based Schiff Marketing Concepts. He brings
more than 25 years of experience in marketing and advertising; branding; and event creation and production.
As Vice President of Business Development, Steve will handle all sales and marketing activities and the
implementation of business development plans that include prospecting, lead generation and qualification
and presentation development.
Steve resides in Wayne, PA with his wife and three children.
Dan Lawler (center)
Dan leads several of Quattro’s largest accounts including ditech, Green Tree Mortgage, U.S. Bank and Verizon.
He joined Quattro in 2010, and has more than 20 years of experience in marketing and advertising, executing
successful online and offline strategies.
When not at Quattro, Dan enjoys running, playing guitar, and renovating his West Chester, PA home, which he
shares with wife Michelle and their three children.
Lynda Taylor (right)
Lynda oversees creative development, analytics, budgeting, and campaign planning for offline and online
campaigns. Her clients include Comcast, GC Incentives, MetroPCS , Mutual of Omaha, and New Penn
Financial. She joined Quattro in 2007 and has 35 years of experience in the direct marketing field.
She enjoys reading, watching NFL games, and exercising. Lynda and her husband live in Worcester Township,
PA with their three kids and two dogs.
Led by founders Dan Boerger, Tom McNamara and Scott Cohen, Quattro represents leading brands including
Comcast, ditech, New Penn Financial, and US Bank.
Founded in 2004 in Berwyn, Pa., Quattro is a multichannel marketing and advertising agency that serves a
diverse global client base. Their creative and accountable strategic marketing solutions include Direct
Marketing, Strategic Marketing Consultation, Creative, Print Production Management, Online Marketing,
Digital Solutions, Broadcast and Video, Lists and Data, Media, Print Advertising, Results Analysis, and Program
Management. For more information: www.quattrodirect.com.